The proof is in the pudding – why client reviews and feedback are great for your business
Client reviews can be a powerful influence and help towards the success of a business through its reputation, profile and brand. Reviews are particularly useful within the professional services sector. With a lot of firms offering and selling the same or similar service, it can be a very competitive market and difficult to differentiate. Client reviews provide credibility, proof that what you are saying is true and promote the added value that you offer – reducing the risk that the potential client is taking in using you.