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Who We Are

What we offer

1. Expertise in your sector

We are experts in our sector and we provide a full specialist service specifically to professional services and healthcare businesses. We understand the market and can turn industry jargon into simplified and digestible content, saving you the considerable time and in turn cost, of explaining your services to your target audience.

2. Chartered Marketers

Each member of the team has the qualifications and maintains strict annual CPD obligations enabling them to be or is working towards Chartered Institute of Marketing (CIM) Chartered Marketers. Recognising that the marketing industry is notoriously under-regulated, Cal Partners has ensured the integrity and highest professional standards of the team through the globally recognised CIM pathway.

3. Professional Indemnity Insurance

As illustrated by the team’s background and commitment to the CIM Chartered status, we very much see marketing as a professional service. As such, and unlike some agencies, we have always maintained full professional indemnity insurance. When nominating an agency, carry out due diligence and ask to see their policies of insurance.

4. We’re clear, open and honest

As part of our core business values – we are clear, open and honest, maintaining integrity in every aspect of the work we do. We aim to do the best for our clients, working in a timely and professional manner, with clear billing, never going over budget, ensuring regular communications and updates.

5. We make things happen

Taking the stress away from you having to think and manage ways in which to raise your profile and grow your business, we open doors, come up with ideas, take action, and project manage initiatives to build your brand and make sure you are not left behind.

6. A strategic approach

Using our experience and training we always research, think through and deploy strategy and tactics tailored to your offer and target audience. With our specific client sectors, we recognise that we cannot adopt a ‘one size fits all’ approach.

Marketing for Professional Services

Cal Partners

The go-to strategic marketing partner for ambitious professional services